What does it take to launch a successful skin care line? You have a name, an idea and a goal but do you have a viable business? Will it work? The simple answer is yes, if you plan to do the work. What sets successful skin care companies apart? Is it the the clever name? Or the big celebrity endorsements? Or the Hero product? Sometimes. Sometimes that works, but often times it's the consistent drive behind the business that makes it work. Consistency can beat any big name celebrity any day. One ... Read More
7 Qualities That Make a Sucessful Business Owner
After working with 100s of business owners over the last 10 years, I can pretty much nail down in less than 20 min who will be successful and who won't. Do I have secret powers? My kids think so, but no. What I have noticed is that successful business owners all posses several qualities and they all approach a project the same way....Head on! As my favorite business owner says, "I live in the now", which is reflective of how much work she can get done in a short amount of time. This list ... Read More
Great Formula, Cute Packaging But No Sales?
Great Formula, cute packaging but no sales? What to do, what to do....first thing to ask yourself is what is the story behind the product? What's a story? A story is the reason why you created your brand. Did you have acne and created a solution for that? Do you feature that story? Do you play golf so you wanted a sunscreen that wouldn't interfere? Do you have pictures to back it up? All successful brands tell a story and solve a problem. Even if the problem is wrinkles and crows feet. ... Read More
SEO For Your Website
SEO sounds like such a scary big word and one that you have to be an expert in and pay lots of money to learn. Maybe, but SEO is really about relevant content and using words that your audience would use in their searches. That's it. Websites are simple. You write, people read, google indexes. How does Google index your website? The short answer is by your content. And what does content contain....words!!!! To make SEO effective, you need to spend a little time researching what your ... Read More
Welcome to Private label Insider
Ready to learn all about private labels and how to make your dream a success? We are ready to share with you all of the tips and trades from industry professionals. Whether you want to private label your own skin care, cosmetic, or beauty line you have come to the right spot. This website will save you tons of time as your prepare your first product line. What you can find on our site: Tons of great information Resources to manufacturers for skin care, anti aging, packaging, ... Read More
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