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Supplier Spotlight: Emily Bazemore of Ayari Cosmetics, LLC

By Melody 1 Comment

In today's Supplier Spotlight Interview, I had the pleasure to interview the President and formulator Emily Bazemore of Ayari Cosmetics. Ayari Cosmetics specializes in hair care, everything thing from shampoos, conditioners, styling agents and ethnic hair care products. Emily has been in the cosmetic industry for a long time and the passion and energy that she brings to the business every day is inspiring. In this interview: 5:00 min - She shares how she got started in the industry ... Read More

Filed Under: Podcast

What Is The Most Profitable Strategy For Creating a Product?

By Melody 1 Comment

Ask Melody   Dear Melody, I love all of your helpful posts. Can you tell me what is the difference in profit between private label, custom manufacturing and making your products at home? Thanks, ~Amy   Amy, thanks for following on Facebook! This is a question that many readers ask me. Let me explain the difference in profit on each method of creating your own brand so that you can decide which is the best strategy for you to create your product line. The Cost Involved In Private Labeling a ... Read More

Filed Under: Getting started, Private Label

Tuesday Trainings Are Back!

By Melody 2 Comments

We are back! I'm bringing back the monthly Tuesday Training! Join me for the first one of 2104 on Tuesday, January 21st 2014 at 7pm. Here is the call info: What It Takes To Start Your Own Product Line Date: Tuesday, January 21st Time: 7:00pm Central/8:00pm ET 2 Ways to Attend:  On the Web: http://InstantTeleseminar.com/?eventID=50437641 Phone Number (425) 440-5100 Pin Code: 886419#     ... Read More

Filed Under: Getting started, Handmade Entreprenuer, Private Label

A Review of 2013 and What’s Happening in 2014!

By Melody Leave a Comment

What dreams may come a review of 2013 and what’s happening in 2014! 2013 was a fantastic year and I can’t wait to see what 2014 brings! We just wrapped up the first round of Speed Product Creation Course where I worked with a group of talented entrepreneurs as they created their first product lines some of them using private label, some custom formulas and others working with a cosmetic chemist.   It was a diverse group of business owners working on products in different categories from skin ... Read More

Filed Under: Handmade Entreprenuer, Uncategorized

5 Things To Upgrade In 2014

By Melody Leave a Comment

The word for the day is Upgrade.   Is 2014 your year to launch your first business? Maybe 2014 is the year that you are going expand your product offerings. Whatever, cool & exciting new plans that you have for the year I have a word for you and that word is Upgrade. I see a lot of start up business owners with limited budgets try to cut corners on the wrong things in an effort to save money. So I wanted to share with you several ways that you can Upgrade your business and products (even ... Read More

Filed Under: Branding, Getting started, Packaging

Keeping Up With The Trends

By Melody 1 Comment

Argan oil, baobab fruit, no wait organic, no wait coconut oil, no wait AHA, no wait...didn’t Dr. Oz say Vitamin C? What’s a brand owner to do? How does a small or growing skincare brand owner keep up with the trends? The answer is you don’t. Shocking I know. As a start up in the HBA category (Health and Beauty: skincare, makeup, and personal care categories), keeping up with changes can be daunting and expensive.  So what do you to? Here is a killer strategy that I recommend:  1. Establish ... Read More

Filed Under: Getting started

Is It Better To Private Label or Make My Own Products?

By Melody Leave a Comment

Yesterday, someone asked me this question on Facebook: Hi Melody, “Do you recommend having a lab create your own products or make them yourself” I answered her privately and then thought I should share it with all of you: My best advice is to outsource your manufacturing so that you can spend most of your time on marketing & sales rather than worrying about manufacturing.  Why? Brands don’t grow without sales and marketing efforts. Pretty simple, but an easy thing to forget, ... Read More

Filed Under: Getting started

Client Spotlight: Opportunity For Your Business!

By Melody 9 Comments

I am super excited to share with you one of my PLI clients success story and an opportunity for your business! Meet Molly. Molly is a beautiful young woman with a heart to help others and she has created an amazing business that supports young women in India so that they can stay in school. I had the honor of working with her as she set up her business. And when I say amazing, it's an amazing business that provides opportunity to girls and women in need. Molly now has an opportunity to ... Read More

Filed Under: Handmade Entreprenuer

Small Indie Manufacturers To Work With To Grow Your Business

By Melody 1 Comment

I am super excited to share this list of small indie manufacturers with you today. If you are looking for a company that offers small volumes and unique products, these companies can help! Company #1 Name: My Heavenly Creations / Shalene Mclaughlin Website: MyHeavenlyCreations.net Specialty: Our specialty is handcrafted soaps, soy candles, pillar candles, creams, salts and scrub Private Label Available? Yes, we offer private label. Minimum? We can do a minimum of 25 if it's the ... Read More

Filed Under: Selecting Manufacturer

Want More Sales? Then Try This Tip!

By Melody 2 Comments

Want your business to grow? Do you give away samples as part of your marketing plan? Who wants more sales? No seriously? Who wants more sales? I know, I heard you answer me!! Well here is a powerful tip that I want to share with you: Give product away.  It seems simple, but it's super powerful. What do you mean give product away? Sampling is a great way tool to introduce new products, test out new markets and to get your name out there to more customers. Sampling is not a new ... Read More

Filed Under: Branding, Getting started

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